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Metrofuser
Marketing Brief
Logo
Usage Guidelines General
Guidelines
To
project a uniform and professional corporate identity, Metrofuser, Inc.
has designed the following guidelines for use of the
Metrofuser logo and other marks when using them for collateral, projects,
presentations, and other internal and external uses.
Consistency
It's
essential that the Metrofuser logo be used consistently in all print and
online documents.
Redundancy
Those
brand marks (logos) and type treatments that we see most frequently are
the ones we remember best. We'll get the most
impact
and value from the Metrofuser marks by using them at every appropriate
opportunity.
Color
The
Metrofuser logo should not be represented in any other colors except for Metrofuser
process black and red (PMS 485).
Against a dark background, it is permissible to reverse the logo in a
negative effect (white). Reversed versions of the logo
are
available. If logo is to appear in one color it must be printed in 100%
black.
Clarity
The
Metrofuser logo is most effective when surrounded by adequate white space.
Minimum clear space should always be at
least
the height of the stand-alone logo mark. No other element should interfere
with the logo.
Size
Alternate
sizes of the Metrofuser logo are provided to optimize usage options of the
logo in conjunction with the trademark [TM]
symbol.
Trademark
Reference
To
ensure protection of the Metrofuser name and logo, it is essential to
always include the following trademark notice on any
printed
or online documents: ©2004 Metrofuser, Inc.
Metrofuser is a registered
trademark of Metrofuser, Inc.
Modifications;
Questions
Follow
these guidelines and use your best judgment. METROFUSER, Inc. reserves the
right to modify these guidelines from time to
time,
and to enforce adherence to these guidelines. If you have a question about
proper use of the Metrofuser marks, please
contact Metrofuser Marketing at the marketing@metrofuser.com
Metrofuser
Product Press Kits
You may download compressed files that contain images of the entire Metrofuser
product
line and product data sheets by right-clicking on the links and selecting
"Save target as" to save the file of your choice.
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